Difference between revisions of "Talk:Press Materials"

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(Created page with "discussion items: press releases/templates common central resources brand book/guidelines stationery/schwag/collateral free stuff/donations/sponsorships/partnerships marketing/pu...")
 
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discussion items:
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1) assembling a kit (branded awesome in a box) - repository of files for business cards, stationery, templates, shirt designs, etc.  - STUFF
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press releases/templates
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common central resources
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2) strategies & tactics for marketing outreach - HOW A CHAPTER PROMOTES ITSELF/WHAT PROBLEMS ARE YOU FACING/WHAT HAS WORKED?
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brand book/guidelines
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stationery/schwag/collateral
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3) press release machine: what it contains/how it gets filled in, who/how to send it, building a media list to target - STRATEGY
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free stuff/donations/sponsorships/partnerships
 
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marketing/public outreach/mainstream media
 
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what happens after media saturation
 
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tapping the awesome "master" brand
 
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how do we receive more awesome applications
 

Revision as of 18:54, 21 July 2012

1) assembling a kit (branded awesome in a box) - repository of files for business cards, stationery, templates, shirt designs, etc. - STUFF

2) strategies & tactics for marketing outreach - HOW A CHAPTER PROMOTES ITSELF/WHAT PROBLEMS ARE YOU FACING/WHAT HAS WORKED?

3) press release machine: what it contains/how it gets filled in, who/how to send it, building a media list to target - STRATEGY